Accounting firms often publish a monthly client newsletter to update their clients on important tax developments.
It is common for firms to use articles prepared by a third-party.
The downside of this traditional approach is that the articles aren’t necessarily aligned with the firm’s brand. They may not reflect the firm’s preferred tone of voice and writing style.
Another drawback is that when these blogs are published online, they can create duplicate content since other firms are publishing the same articles.
The SavvyWise curated knowledge library is continuously updated with the latest tax developments. These updates are incorporated into a client newsletter generator, which accounting firms on “The Best” subscription tier have access too.
With this tool, firms can create on-brand newsletters containing unique articles. This helps ensure that when the articles are published on the firm’s website, they are not duplicate copies appearing on other firms’ websites.
The generator can also create on-brand social media posts to promote blogs. This helps firms strengthen their marketing presence through their social media channels.